工商管理学士（BBA）是一门广受欢迎的本科学位课程，专注于企业管理与行政的多个方面。其旨在让学生全面理解商业原则、实践及职能。工商管理学士（BBA）学位的优势在于其在众多行业和领域中的通用性与适用性。
我们的课程提供了一个独特的契机，让学生获取超越传统课堂讲授的实用商业知识与技能。通过聚焦于战略思维以及与来自全球各地的同龄人建立人际网络，我们的课程着力培养学生的创业精神。
工商管理学士课程通常涵盖一系列广泛的与商业相关的科目，包括：
- 数字市场营销
- 国际商务管理
- 数据科学
- 金融与投资
工商管理学士（BBA）是一门广受欢迎的本科学位课程，专注于企业管理与行政的多个方面。其旨在让学生全面理解商业原则、实践及职能。工商管理学士（BBA）学位的优势在于其在众多行业和领域中的通用性与适用性。
我们的课程提供了一个独特的契机，让学生获取超越传统课堂讲授的实用商业知识与技能。通过聚焦于战略思维以及与来自全球各地的同龄人建立人际网络，我们的课程着力培养学生的创业精神。
工商管理学士课程通常涵盖一系列广泛的与商业相关的科目，包括：
学位专业
Bachelor of Business Administration （Data Science）
工商管理学士学位 数据科学专业
所在学院
Bangkok University International
曼谷大学国际学院
数据科学专业课程总学分为129 学分：
通识教育（24学分）
专业教育（99学分）
自由选修课程（6学分）
| 课程类型 | 课程代码 | 课程名称 | 学分 | |
| 通识教育（24学分） | 英语课程（9学分） | IEN106 | The Art of Writing | 3 |
| 写作艺术 | ||||
| IEN107 | Critical Reading and Writing | |||
| 批判性阅读与写作 | ||||
| IEN108 | Persuasive Presentation | |||
| 说服力演讲与跨文化传播 | ||||
| 综合职业技能课程（15学分） | IGE011 | Thinking Skills for Lifelong Learning | ||
| 终身学习的思维技能 | ||||
| IGE012 | Citizenship in Society and International Community | |||
| 社会与国际社区中的公民意识 | ||||
| IGE013 | Technology and Innovation for the Future | |||
| 未来科技与创新 | ||||
| IGE014 | Aesthetics and Well-being for Life | |||
| 生活美学与幸福感 | ||||
| IGE015 | Entrepreneurial Spirit and Financial Literacy | |||
| 创业精神与财务素养 | ||||
| 专业教育（99学分） | 核心课程（36学分） | IBA112 | Business Fundamentals | |
| 商业基础 | ||||
| IBA113 | Essentials of Marketing | |||
| 营销基础 | ||||
| IBA114 | Essentials of Management | |||
| 管理基础 | ||||
| IBA115 | Fundamental of Accounting | |||
| 会计基础 | ||||
| IBA116 | Fundamentals of Economics | |||
| 经济学基础 | ||||
| IBA117 | Business Law and Taxation | |||
| 商法与税务 | ||||
| IBA210 | Human Resource and Leadership Management | |||
| 人力资源与领导力管理 | ||||
| IBA211 | Organizational and Multicultural Adaption in Business | |||
| 商业中的组织与多元文化适应 | ||||
| IBA212 | Business Finance | |||
| 商业金融 | ||||
| IBA213 | Managerial Accounting for Business Management | |||
| 商业管理中的管理会计 | ||||
| IBA214 | Business Technologies | |||
| 商业技术 | ||||
| IBA215 | Operations Management | |||
| 运营管理 | ||||
| 专业课程（45学分） | IBA221 | Consumer Psychology and Behavior | ||
| 消费者心理与行为 | ||||
| IBA222 | Business Research | |||
| 商业研究 | ||||
| IBA223 | Data Analytics for Business | |||
| 商业数据分析 | ||||
| IBA224 | Intelligence Tools for Modern Management | |||
| 现代管理智能工具 | ||||
| IBA225 | Innovative Management for Business | |||
| 商业创新管理 | ||||
| IBA226 | Leadership and Team Management | |||
| 领导力与团队管理 | ||||
| IBA227 | Global Business Strategy | |||
| 全球商业战略 | ||||
| IBA228 | Strategic Management | |||
| 战略管理 | ||||
| IBA321 | Project Management | |||
| 项目管理 | ||||
| IBA322 | Business Ethics and Sustainability | |||
| 商业道德与可持续发展 | ||||
| IBA323 | Business Transformation Management | |||
| 商业转型管理 | ||||
| IBA324 | Services Marketing and Customer Experiences | |||
| 服务营销与客户体验 | ||||
| IBA325 | Business Communication and Negotiation | |||
| 商业沟通与谈判 | ||||
| IBA326 | Seminar in Business and Trends | |||
| 商业与趋势研讨会 | ||||
| IBA327 | Risk and Change Management | |||
| 风险与变革管理 | ||||
| 专业选修课（18学分） | Digital Marketing | |||
| IBA340 | Product and Brand Management in Digital Platform | |||
| 数字平台中的产品与品牌管理 | ||||
| IBA341 | Data Management in Digital Marketing | |||
| 数字营销中的数据管理 | ||||
| IBA342 | Digital Marketing Content and Design | |||
| 数字营销内容与设计 | ||||
| IBA343 | Modern Marketing Channel and E-Commerce | |||
| 现代营销渠道与电子商务 | ||||
| IBA344 | Essentials of Social Media & Digital Marketing | |||
| 社交媒体与数字营销基础 | ||||
| IBA345 | Modern Customer Engagement | |||
| 现代客户互动 | ||||
| IBA346 | Digital Marketing Tools and Techniques | |||
| 数字营销工具和技术 | ||||
| IBA347 | Digital Marketing KPIs & Metrics | |||
| 数字营销 KPI 和指标 | ||||
| IBA348 | Current Issues for Data and Technologies for Marketing | |||
| 当前营销数据和技术问题 | ||||
| IBA349 | Practical Training in Digital Marketing | |||
| 数字营销实践培训 | ||||
| Finance and Investment | ||||
| IBA350 | Financial Risk Management | |||
| 金融风险管理 | ||||
| IBA351 | Financial Technology & Securities | |||
| 金融科技与证券 | ||||
| IBA352 | Financial Analysis for Organizations | |||
| 组织财务分析 | ||||
| IBA353 | Investment for Business | |||
| 商业投资 | ||||
| IBA354 | Analysis and Planning of Investment Projects | |||
| 投资项目分析与规划 | ||||
| IBA355 | Business and Financial Modelling | |||
| 商业与财务建模 | ||||
| IBA356 | Financial Reporting Analysis | |||
| 财务报告分析 | ||||
| IBA357 | Securities Analysis and Portfolio Management | |||
| 证券分析与投资组合管理 | ||||
| IBA358 | Current Issues in Financial and Investment Planning | |||
| 财务与投资规划前沿问题 | ||||
| IBA359 | Practical Training in Finance and Investment | |||
| 金融与投资实践训练 | ||||
| Data Science for Business | ||||
| IBA360 | Data Structures and Algorithms | |||
| 数据结构与算法 | ||||
| IBA361 | Fundamental of Database Technologies | |||
| 数据库技术基础 | ||||
| IBA362 | Machine Learning | |||
| 机器学习 | ||||
| IBA363 | Optimisation and Decision Models | |||
| 优化与决策模型 | ||||
| IBA364 | Data Visualisation | |||
| 数据可视化 | ||||
| IBA365 | Maths & Statistics Foundations for Analytics | |||
| 分析与统计数学基础 | ||||
| IBA366 | Statistics and Econometrics | |||
| 统计与计量经济学 | ||||
| IBA367 | Data Management and Ethics | |||
| 数据管理与伦理 | ||||
| IBA368 | Current Issues in Data Science | |||
| 数据科学前沿问题 | ||||
| IBA369 | Practical Training in Data Science | |||
| 数据科学实践训练 | ||||
| International Business Management | ||||
| IBA370 | Consumer Behavior in Global Market | |||
| 全球市场消费者行为 | ||||
| IBA371 | International Supply Chain and Logistics Management | |||
| 国际供应链与物流管理 | ||||
| IBA372 | International Economics and Trade Policies | |||
| 国际经济与贸易政策 | ||||
| IBA373 | International Strategic Management & Innovation | |||
| 国际战略管理与创新 | ||||
| IBA374 | International Financial Management | |||
| 国际财务管理 | ||||
| IBA375 | Legal Issues in International Business | |||
| 国际商务法律问题 | ||||
| IBA376 | International Integrated Marketing Communication | |||
| 国际整合营销传播 | ||||
| IBA377 | Cross Cultural Organization Management | |||
| 跨文化组织管理 | ||||
| IBA378 | Current Issues in International Business | |||
| 国际商务前沿问题 | ||||
| IBA379 | Practical Training in International Business | |||
| 国际商务实践训练 | ||||
| ICO301 | Pre-Cooperative Education | |||
| 职前合作教育 | ||||
| IBA380 | Cooperative Education | |||
| 合作教育 | ||||
| 自由选修课6分 | / | 学生必须选择其他专业的国际课程的6个学分 | 6 | |